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GoPro has expanded its subscription offerings and now offers its users three tiers: Premium, Premium+, and Quik.

A diver who left their GoPro camera underwater had it stolen by a manatee who then attempted to take a selfie with it.

The SJCAM SJ20 is the first action camera to feature a dual camera system with separate lenses dedicated to day and night capture. The company promises it will be able to capture "crisp" footage regardless of lighting condition.

A windsurfer recorded himself being wiped out by an enormous juvenile humpback whale on a GoPro 360 camera.

Action cameras are awesome! People use them when they ski down a mountain, when they go scuba diving, when they go motorcycle riding, or they even can be attached to your dog for those crazy play sessions at the park.

A photographer inadvertently filmed his own drowning in a glacial lake on his GoPro helmet camera -- but authorities who recovered the recording device say his body is still missing.

A young diver got into a quarrel with an octopus after it stole his GoPro camera and he was forced to seek assistance so he could retrieve the action cam.

Insta360's new Go 3 action camera is probably the company's most versatile yet, as it mixes a tiny thumb-sized main camera unit with a GoPro-like pod base that features 170 minutes of battery life and a flip-up selfie screen.

An alleged former Russian spy whale -- who first appeared four years ago with a GoPro camera mount and clips bearing the inscription "Equipment of St Petersburg" -- has been spotted again off the coast of Sweden.

A photographer dropped a GoPro underneath a cruise ship in daytime and nighttime capturing fascinating and also terrifying footage.

A professional skier filmed the heart-stopping moment when he got caught in an avalanche -- while his friend was seriously injured trying to save him when he got swept up in a second avalanche that dropped him 1,600 feet at a speed of 50 miles per hour.

GoPro has announced the winners of its Million Dollar Challenge -- a competition that sees contestants enter short video clips.

Newly-shared GoPro footage shows the terrifying moment a skier falls into a deep glacier crevasse in the French Alps.

A skier had a very close call after a small avalanche sent him failing down a mountain leaving him with nasty injuries.

A man successfully turned his GoPro camera into a tennis ball to capture a POV shot of his dog Ollie catching it.

A curious man dropped a GoPro camera into the waters of Navarre Beach, Florida to document the remarkable sea life in the Gulf of Mexico.

A mountain climber wearing a GoPro attached to his helmet captured the moment he was attacked by a bear while descending a rocky ridge.

An ocean photographer unknowingly captured his close encounter with a great white shark on camera and only became aware of the incident when he reviewed his GoPro footage hours later.

A new study that strapped GoPro cameras to dolphins has captured them eating venomous sea snakes.

A Florida man has died after he became buried in the sand in what officials speculate was caused by the collapse of a dune he was leaning while photographing the morning sunrise with his GoPro.

A pilot risked melting his drone to capture awesome shots of the recent volcanic eruption in Iceland.

Sandmarc has launched a new Cloud Diffusion Filter for the iPhone which is designed to provide an ethereal and cinematic look to footage. The diffusion filter creates a soft glowing effect while shooting night photography, golden hour portraits, and video.

New Hampshire native and photographer Ron Riseman placed a GoPro in the center of the barge that launched his town's Fourth of July fireworks celebration to provide a rare look at the show as seen from directly below it.

NanoAvionics sent a satellite into space with a selfie stick attached to a GoPro, which then transmitted back the world's first spacecraft selfie in 4K.

Photographer Bobby Wummer captured the moment a gator took a nibble on his GoPro camera, which was fortunately on the end of a 12-foot extension pole, keeping Wummer far away from the predator’s teeth.

Capturing the right angle while focusing on not being injured while grabbing some air is probably the toughest thing about using an action camera. Sure, there are selfie sticks, or simply just holding the camera, but all too often they get in the way more than they help accurately frame that selfie from a third-person perspective.

GoPro has launched the Volta control grip that not only provides the benefits of a handheld grip but also brings better access to the camera's controls and a beefy battery that promises to allow for over four hours of 5.3K video recording.

Shark conservationist, filmmaker, and photographer Jalil Najafov was on a great white shark expedition in Mexico and could not believe his eyes when he noticed a 15-foot shark with a huge circular scar from a bite mark, the size of which he had never seen before.

A parrot in New Zealand has become Internet famous after stealing a tourist family's GoPro camera and flying away to capture some gorgeous views of a national park.

GoPro wants to expand its camera line to more than just its current Hero and Max cameras. According to CEO Nick Woodman, the company will add two more models in the next year.

In a recent adventurous event put together by the team at the RedBull Air Force, wingsuit pilots Fred Fugen, Mike Swanson, and Vincent Cotte donned a new wingsuit design and challenged themselves by doing fly-bys so close to the Pyramids of Giza that they could almost touch the magnificent Egyptian monuments.