At the tail end of its presentation for the new global-shutter-equipped a9 III full-frame camera, Sony announced that it would finally be bringing some of its new software features to select older cameras via firmware updates.
We don’t often extensively cover video gear here at PetaPixel, but we thought it might be helpful to cover some of the best hybrid cameras out there -- those cameras geared toward both photographers and videographers.
Photographer Gary Tyson recently took a Sony Alpha 7S III into the ocean of the Phillippines and captured some stunning nighttime photos and slow-motion footage of the local sea life.
Sony has announced that the a7S III can be upgraded to shoot in the S-Cinetone color space via firmware update available today. The S-Cinetone color was one of the few differentiating factors between it and the newly-announced FX3 and its inclusion here further closes that gap.
Sony has announced the FX3, the latest member of the Cinema Line of cameras that is also the smallest and most compact of the group. Many of its features are borrowed from A7S III with the main differences lying in the body design and benefits to additional shooting time thanks to an internal fan.
Sony has released its new HEIF Converter, a free app that takes HEIF photo files and converts them to JPEG or TIFF files.
Sony Artisans Renan Ozturk and Taylor Rees recently captured something incredible, both photographically and physically. In partnership with Sony, they shot some spectacular photos and video of slack line artist Andy Lewis performing a free solo high line between two desert towers in Utah, with a massive moon as his background.
Sony Japan has posted a notice on its website warning that they're going to have trouble keeping up with demand for the new Sony a7S III. Apparently, and to nobody's surprise, pre-orders of the camera "greatly exceeded our expectations."
Moments ago, Ted Forbes over at The Art of Photography uploaded a video that you probably saw coming: a deep-dive on the brand new menu system that Sony debuted with the Sony a7S III. If you're wondering how the menus have changed, and what Sony did (and didn't) address, this is a great resource.
Yesterday, Sony finally revealed the long-awaited and much-anticipated Sony a7S III. So far, the initial reviews are extremely positive, with only a few complaints between them. But don't take our word for it! We've put together a round-up that covers some of the best hands-on previews that we've seen so far.
The wait is over: after many months of rumors, speculation, and leaks, Sony has officially unveiled the Sony a7S III. The video-focused full-frame camera still uses a 12MP sensor, but it can capture 4K at up to 120p, features a thicker body design with hybrid card slots, and debuts an all-new menu system.
It's official: Sony has just announced that the launch event for the long (long, long) awaited Sony a7S III will take place on Tuesday, July 28th at 10am Eastern time. In light of this confirmation, here's everything we expect to see based on the latest rumors and reports.
Sony has confirmed that the successor to the Sony a7S II -- presumably named the a7S III -- will be arriving "later this summer" with a complete revamp of the whole line, including the sensor. Now a new report says the camera will boast the world's best electronic viewfinder (EVF) and a new cooling system.
DPReview scored the official confirmation that the entire photo industry has been waiting on for years now: the Sony a7S III is indeed coming 'later this summer,' and the company is promising 'supreme' performance from the 'completely redesigned' camera.
According to proven sources cited by Sony Alpha Rumors, Sony management have decided to delay the rumored announcement of the long-awaited Sony a7S III full-frame mirrorless camera until mid-to-end of July. This will allow Sony to announce their camera after Canon is expected to release the EOS R5 and R6, instead of the other way around.
The Sony a7S III has been anticipated for so long that it's become a myth in and of itself. It's the unicorn camera. A symbol for infinite delay and a victim of impossibly high expectations. But if the latest round of reports from "trusted sources" are to be believed, it's finally almost here.
When Sony released the a7R III all the way back in 2017, most people speculated what this release could mean for the a7S series of cameras. Many of us were anticipating a mark III for the S series to be announced, and potentially even released not long after the update to the R model.
Sony users have been waiting a long time for the successor to the Sony a7S II. But according to the most recent report from a source who actually used a prototype of the a7S III, the wait might actually be worth it.
Over the past few months, it seems like Sony has released updates for every camera in their line-up except the very-long-awaited and much-anticipated Sony a7S III. According to the latest reports, Sony does have one more major E-Mount announcement in the works for September... but is it the a7S III, or the a9 II?