announcement

Skylum is bringing Luminar to the Apple iPad through its first official app that also works in Vision Pro.

Following the success of its 35mm lens, Sirui has announced two new full-frame carbon fiber anamorphic lenses for its Saturn Series available in 50mm and 75mm focal lengths. The new trio of lenses all weigh less than 500 grams, making them the "world's lightest" full-frame anamorphic lenses.

Sirui has announced its new budget-friendly trio of autofocus f/1.2 prime lenses for APS-C systems. The new Sniper Series 23mm, 33mm, and 56mm prime lenses are available for $299 each or $849 for the whole set.

Skylum has announced GenSwap AI, the latest tool in its list of Generative AI tools designed for Luminar Neo that allow users to enhance their images by adding new elements to their images in just a few clicks.

Nanlite's new PavoSlim series of LED panel lights offer impressive power in an affordable and incredibly slim and lightweight package.

Lomography has launched its Kickstarter campaign for the Nour Triplet 64mm f/2 Bokeh Control Art Lens. Available for Canon RF, Nikon Z and Sony E-mount cameras, the unusual lens promises users the ability to capture three distinct image styles in a single lens.

Canadian-based Field Made Co. has released a "next-generation" update to the company's lineup of Lens Indicator Labels for Canon RF and EF, Nikon Z and F, Sony FE, Fujifilm XF and GFX, Sigma, and Tamron lenses to make it easier and faster to find the right lens in a bag, at a glance.

DxO PhotoLab and FilmPack Version 7 promise to bring improved and more powerful editing tools as well as a more personalized workflow.

NBP Retouch Tools has announced a new $99 SKN plugin for Photoshop that promises to transform skin editing into a seamless process that's efficient and enjoyable for retouchers, and doesn't just rely on artificial intelligence (AI) "magic" to complete.

DxO has announced version 6.3 of the Nik Collection photo editing suite of plug-ins for Adobe Photoshop and Lightroom Classic which brings a completely redesigned user interface (UI) that is meant to bring greater stability, speed, and a more refined editing experience for its users.

Retouch4Me has announced a new artificial intelligence (AI) plugin called Color Match that can be used to apply colors from a reference image to a second working image.

Wacom has announced four new Wacom One brand tablets designed for beginning artists seeking an affordable and portable pen tablet or display tablet solution for their creative work.

Aputure has announced an updated $219 Light Dome III and $129 Light Dome Mini III quick deploy softboxes that include what the company calls much improved locking mechanisms compared to their predecessors.

Datacolor has announced the Spyder X2 Elite and X2 Ultra, its next generation of color calibration tools for displays that delivers precision color calibration in less than two minutes.

Lume Cube has announced a pair of tube LEDs that are designed to be the ultimate lighting tools for content creators and videographers on the move: a 12-inch, $170 Tube Light Mini and 48-inch, $400 Tube Light XL.

Skylum has released update 1.9 update Luminar Neo that brings a heavily-requested Undo/Redo functionally to the artificial intelligence-powered photo editing application.

Atomos has made a set of announcements in advance of NAB 2023 that includes the addition of cloud-based editing in a browser from anywhere with Atomos Edit, support for Sony's Ci Media Cloud through Atomos Cloud Studio, and a real-time streaming Pilot Project with Streamonix.

OWC has announced its new Innergize software for memory cards, new memory card readers, and its new Jellyfish XT Network-Attached Storage (NAS) Solution.

Sony has announced a "significant" new firmware update for the Cinema Line FX3 and FX30 camera systems that enables the cameras to shoot DCI 4K in true 24 fps and adds anamorphic lens de-squeeze and breathing compensation.

Chinese lens manufacturer Zhong Yi Optics has announced the Mitakon Creator 28mm f/5.6 lens, a $299 recreation of the Leica Summaron M 28mm f/5.6 which the company says has a "faithful adherence to the original lens characteristics while maintaining an affordable price for photographers".

DxO has announced an update to the PhotoLab software which brings much more powerful control over color, allowing users to simulate ink and paper combinations when soft proofing.

Venus Optics has announced the Laowa 6mm f/2 Zero-D MFT rectilinear lens, the "Photo Version" of the previously released 6mm T2.1 Cine Lens that offers the same image quality as the cine version but finally adds electronic components for in-camera controls and proper EXIF information recording.

Canon has announced the new Speedlite EL-5, a powerful and portable flash unit for advanced photographers that's the company's first flash designed for the Multi-Function Shoe found in the latest EOS R mirrorless cameras.

Venus Optics today announced two new ultra-fast Laowa lenses in the Argus lineup. They are the Laowa Argus 18mm f/0.95 APO lens for Micro Four Thirds cameras and the Laowa Argus 25mm f/0.95 APO lens for APS-C crop sensor cameras.

British LED lighting manufacturer Rotolight has announced a new Indiegogo campaign for Pro Editions of its most successful photo and video LED lights - the NEO 3 and AEOS 2.

DxO has announced updates to its PhotoLab 6 and Viewpoint 4 software packages adding artificially intelligent (AI)-powered features and new tools for photographers.

Westcott has announced the new L60-B 60W Bi-Color COB LED, an "ultra-portable" 60-wat bi-color light designed for video and photo content creators.

Datacolor has announced an expansion to its Spyder Checkr product line with the addition of the new Spyder Checkr Photo, a color reference tool that provides a fast, easy way to ensure accurate and consistent color from the first shot captured.

With 75% of their users believing video quality matters for job success, HP has announced a new line of products with the promise of studio-quality video conferencing while at home.

Infinite Tools has released the 2.0 update to the Infinite Unify Panel for Photoshop that adds several new features as well as full compatibility for Apple Silicon devices.

Nikon has announced the Z30 mirrorless camera designed specifically with video content creators in mind. The new 20-megapixel APS-C (DX) camera is lightweight, small, and packed full of features for vlogging and streaming.

Hey everyone, my name is Jaron Schneider and I'm the Editor in Chief here at PetaPixel. I'm pleased to announce that we are launching a new weekly newsletter called Clipped Highlights that adds more insight into the most important stories of the last week.

Moment has announced the 1.33x Anamorphic Lens Adapter, which it says can change any optic -- vintage or modern -- into an anamorphic lens.

Fujifilm has announced the Instax Mini Link 2 Smartphone Printer and free Mini Link 2 downloadable app that turns your smartphone images into Instax Mini Prints.

DxO has released version 5 of the Nik Collection photo editing suite of plug-ins for Adobe Photoshop and Lightroom Classic. This latest version includes major updates for Color Efex and Analog Efex, as well as improved local adjustment tools, an overall smoother user experience, 29 new film emulations, and a brand new tool to reduce haze.

Japan Camera Hunter (JCH) has announced the development of FuguFilm 400, a 400 ISO positive film emulsion set to arrive later in 2022. JCH claims it is the first completely new reversal film emulsion in nearly two decades.

Xiaomi is back with another trio of high-end smartphones and has released the new 12 Series made up of the Xiaomi 12 Pro, Xiaomi 12, and Xiaomi 12X.

The Mobile Photography Awards have announced its 11th annual selections for the best works of international photography captured with smartphones.